
Students need to know how the information is going to benefit them in their career choice before they will put forth effort to learn something.
It's like the age old question we asked in high school about algebra..."how will this directly help me in my future?" If we can't see the application of how we will use the knowledge then we lose the desire to try and understand.
Students need to be able to apply the knowledge they have learned and then transfer that knowledge to outcomes.
Students don't show any interest in topics they don't see the relevence.
I have found that it is necessary to make learning relevant. The discussion of a concept will elicit a good response but when a story is applied you see where the students really understand...it is the Aha moment...and they enjoy it, too...