
I have learned of meeting a student eye-to-eye on their goals so that they have an experience that would motivate them to be more invested in their learning experience and in turn, this is good for the organization.
I learned that this is a mutual relationship. It is not about the student filling out paperwork, but openly discussing mutual interests and goals. Developing a relationship with people is first and foremost. I plan to follow up more regularly with my leads to ask them how they are doing in their endeavors, goals, and plans.
I learned that 100 qualified leads does not equal 100 enrollments. Unfortunately, not all senior executives understand this funnel and expect more enrollments based on the number of inquiries we receive. by educating them, we can better forecast more accurate enrollments, which will help in the budgeting process.