Arlene Muller

My idea is to have a pilot program that would space media ads from Monday afternoon on a start day and go to Thursday of a start week. We currently run the Media Ads from Monday to Wednesday. I would pick up the Thursday when we have a start on Monday. This allows the reps. time to meet and greet their students on a start date without having to catch a phone until Orientation has started. If this proved productive I would consider this plan for the rest of the month. The theory behind the Monday to Wednesday is that… >>>

We planned an Open House for a new campus. Our plans included invitations to employers who would employ our graduates, and city officials. We even aske the Mayor to attend and speak. This was accomplished because we had newspaper coverage. We had Admission Reps give tours with instructors in each classroom giving a 3 min presentaion about their course . We also invited the public and anyone interested in learning about our programs. We had a band (student band) at the entrance of the school. The students were excited to play even for free. Some students even danced outside to… >>>

We have created publicity cards for the last three months: Purpose: To create more referral leads to our school. Contact: Contact the students who already like the programs we offer-our students. Cards: The cards are created in-house on the computer. A piece of bubble gum is attached and and handed out to the students as they leave class. We used the following saying: February: Be a Sweetheart! Refer a friend to XXXX. March: Don't count on Luck for your career success enroll at XXXX. April Hop on over and start your new career today! Each card has the name and… >>>