Get Your Students Hired
This is a general discussion forum for the following learning topic:
Adapting Your Communication for Successful Connections --> Fostering Communication Excellence
Post what you've learned about this topic and how you intend to apply it. Feel free to post questions and comments too.
For a long period of time the same admissions model was being used but it is important to adapt it to fit in the changes society has gone through. The basic sets of the buying cycle apply but there are now many more ways we can appeal to and communicate with students. Using a new hook that better fits todays potential students can result in positive impacts.
Taking the traditional admissions process, digitizing it, and shortening it is the best way to achieve success!
Provide students with bites of information that make your school stand out from the rest.
Along with technology todays' student has advanced as well; advanced awareness, knowledge, resources, expectations, access to information, etc. The clear takeaway for me is that I (as an AR) have to ensure that I connect, build trust and customize solutions that match individual student needs and concerns. Never forgetting the purpose of the interview process; adapting to the individual student and becoming a POWERFUL DIFFERENTIATOR.
Comment on Cheyenne Goelz's post: Comment on Rosa Reza Rodriguez's post:
Students can research and make the right decision within their chosen of institution.
By examining the traditional approach, we can see the benefits and the drawbacks. The flexibility of the internet and providing the best accurate information to your prospectives students will help them make the right decision and the institution with a better result.
The internet has changed the way of the admissions process. Students have majority of their information at their fingertips and no longer need that face to face interaction to gather information. Finding a new "carrot" to help your institute stand out from the rest seems to be the goal for us.
By examining the traditional approach we can see the benefits and the drawbacks. Be flexible and adpat when needed and always provide the best for your prospective students and you will get far.
It is important to connect on the student's terms and not apply pressure - listen and discover what motivates the prospective student.
The new methods are here to facilitate communication between the institution (advisor) and the student. It is easier now to build a connection than before, and without having to be there face to face. The key is how to create this connection without making the student feel pressured to make a decision.
Excellent presentation, to remember that more than a sale and a number, we are working with prospects to make an important decision in their life. We must take the time to connect, that is undoubtedly what leads us to be successful in our field. Above all, be available to them immediately and have adequate follow-up so that their concerns are addressed as soon as possible.
I believe presenting prospective students with the information that they no longer need to receive face-to-face is valuable especially with time and rather presenting something more personable to a prospective student during the face-to-face interactions will help the process.
Comment on Beatriz Almeida's post: Admissions process has changed, now that we use technology, it is easier for the prospect to research online, many already have a bit of knowledge when thy reach out,
The admissions process has to change to meet the evolution of education as well as health care. Our organization will focus on building relationships with the communities in order to establish relationships and understanding of the prospective students.
Very simple, it goes back to the same old aproach....listen, gather information, advise.